Over 40,000 residents of all ages have walked, run or cycled with Beat the Street.
Published: Tuesday, 1st November 2016
Over 40,000 residents of all ages have walked, run or cycled with Beat the Street over the last five weeks across Hounslow and Ealing.
With the latest instalment of the hugely popular activity challenge set to finish across both boroughs tomorrow, Wednesday 2 November, Beat the Street has transformed Hounslow and Southall into a competition with everyone from schools to community groups vying to see who can travel the furthest and be in with a chance of winning sports and fitness prizes.
The aim of Beat the Street is to lift thousands of west London residents into physical activity by turning their community into a fun, free game – families have been able to pick up cards and fobs at libraries, leisure centres and schools which they can tap against beeping and flashing Beat Boxes dotted across Hounslow and Southall.
The game has seen competing schools and teams hold borough-wide cycle rides, after-school walks as well as many other activities.
Hounslow Council funded Beat the Street in Isleworth earlier this year as well and such was the popularity, they have continued to expand the game further across other areas.
Winners of the current Beat the Street competition will be announced and will be presented with their prizes later this month.
Councillor Corinna Smart, Cabinet Member for Public Health and Leisure, Hounslow Council, said: “The response to Beat the Street has been incredible yet again over the past few weeks with local residents of all ages getting behind the walking and cycling initiative.
“During the competition we have seen proactive teams climb up the leaderboard table – so make sure you make one final push to help your chosen school, community group or business win some amazing prizes.“